Program at a Glance
- Program
- Bachelor
- College(s)
- Rosen College of Hospitality Management
- Department(s)
- Tourism, Events and Attraction
Evoke Expression Through Entertainment
The B.S. in Entertainment Management immerses you in the industry — providing you with the hands-on knowledge and skills needed to succeed. An educational partnership between the Rosen College of Hospitality Management and the College of Arts and Humanities, our program connects hospitality management and entertainment management. Here, we’re building the leaders of tomorrow who will go on and make a positive difference right here in our community and around the nation.
The courses that you’ll take along the way help strengthen your core business skills and acumen in key areas such as design, engineering, operations, finance and marketing. This experience prepares you to identify, create and manage successful entertainment products. Additionally, your time here will allow you to develop management skills including leadership, communication, critical thinking, problem solving and teamwork.
Every step of the way, you’ll learn from experienced faculty — many of whom have worked many years in the industry. They bring real-world, practical experience to the classroom to share with you how things are and ways to differentiate yourself from the competition.
Upon graduating with your entertainment management degree, you’ll be ready to choose a career path that best suits your passion and long-term goals. The Rosen College’s location and industry relationships prove beneficial for those looking to gain first-hand experience through internships and job placement opportunities.
Graduates go on to work in a variety of areas, including live performances and events, historical/cultural/educational exhibits, digital media, film enterprises, tourism attractions, experiential hospitality-related products, special events, sporting events and recreational or leisure activities.
Related Programs:
Highlights
Start Your Application Today
Ready to get started? Take the next step to save your spot at UCF.
Check out your application requirements. See what freshmen and transfer students need to apply.
Course Overview
Entertainment Business
The course examines business models in the various subsectors of the entertainment industry with a focus on financial, marketing, human resources and value proposition.
Entertainment Law and Ethics
The course focuses on the main legal and ethical issues affecting the entertainment industry.
Consumer Behavior in Entertainment
The course explores entertainment consumption, influenced by personal, psychological, social, and cultural factors within the context of macro-environmental factors and marketing practices.
Entertainment Management Skills You'll Learn
- Focus on managerial aspects of the entertainment business
- Identify, create and manage successful entertainment products
- Benefit from exposure to national and global entertainment leaders
- Explore a wide range of skills that complement a variety of other disciplines
- Create a better, more harmonious world through the arts
Career Opportunities
- Event Manager
- Production Coordinator
- Brand Manager
- Concert Promoter
- Producer
- Teacher
- Talent Manager
- Arts and Entertainment Business Manager
Rosen College of Hospitality Management News
